CCTV Africa is China Central Television’s news productions center which was launched in Kenya on January 11, 2012. CCTV Africa focuses on African news and perspectives as well as international news.
CCTV News intends to strengthen news coverage in Africa. In so doing, CCTV News wishes to promote communication and cooperation between China and African countries on politics, economy, trade and culture.
CCTV Africa will be responsible for news gathering and task assignments on the African continent. CCTV Africa initially produce a one-hour program every day, broadcast through CCTV’s English news channel.
CCTV Africa has about one hundred employees from different culture backgrounds. They are young, energetic and professional. Many of them are Kenyan citizens.
The CCTV Africa News Production center is considered a vital step in expanding CCTV’s global news coverage capabilities. It is also regarded as a crucial measure toward the completion of CCTV’s global news gathering network to enhance the competitiveness of CCTV.
CCTV Africa will provide a platform for its Chinese audience to better understand Africa and promote the China-Africa friendship so that the real China can be introduced to Africa, and the real Africa can be presented to the world.
