Tag Archives: AFCON

Sports

12 Lessons from African Cup of Nations (AFCON) 2025 in Morocco (By Victor Oladokun)

Ufulu

Moroccan hospitality before, during and after the tournament has been exceptional


RABAT, Morocco, January 20, 2026/ — By Victor Oladokun, Senior Advisor to Dr Akinwumi Adesina.

Like millions of football fans who descended on Morocco for the African Cup of Nations final here in Rabat, and hundreds of millions more who watched globally, this has been an amazing tournament.

The football infrastructure here has been absolutely worldclass. The quality, efficiency, and cost of the trains services are as good as, if not better than some of the best in the world. Moroccan hospitality before, during and after the tournament has been exceptional.

Significant improvements though still need to be made in the overall quality of hotels and customer service, more so ahead of the soon-to-be jointly hosted 2030 #FIFAWorldCup to be held in Morocco, Portugal, and Spain. I am confident Morocco will pull it off.

For now, here are 12 takeaways, based on my up-close observations.

  1. SENEGAL: While understandably frustrated by very poor officiating, walking off the pitch in protest risked match abandonment and damaged Africa’s global football image. It was a terrible call by the Senegalese coach that did not honor host country Morocco, the continent, #CAF or #FIFA. Thank God that #SadioMane had the presence of mind to stand his ground and convince his Senegalese teammates to return to the field and fight as men.
  2. MOROCCO: Ahead of all CAF and FIFA sanctioned football events, Morocco must prioritize a more robust stadium security system to contain fan anger and prevent escalations from erupting into full blown riots when decisions go against the home team. It was unacceptable to see Moroccan stadium officials and players (Hakimi and others included) deliberately throw away the towel of the Senegalese goalkeeper (which is needed to wipe down gloves during play). The same antic was used against Nigeria, including a racist slur by a Moroccan fan who threw a banana at Nigerian goalkeeper #Nwabali. These antics were juvenile, unnecessary, and highly provocative. It really took a shine off of the exceptional and kind hospitality that Moroccans always go out of their way to extend to foreigners. (Topic for another time).
  3. CAF: Africa’s apex football association, must enhance referee and VAR training to minimize controversial calls in high-stakes moments, and to reduce the likelihood of prolonged disputes and delays. In several of the tournament’s matches, the level of officiating fell well below acceptable international standards. Poor officiating in several matches undermined the credibility of the tournament..Calls were made that should not have been made. Calls were also not made that should have been made. Consequently, the media and fans were justified in their allegations or suspicions of official collusion favoring one team over the other. Whether true or not, is not the issue. Sometimes, perception is reality!
  4. FIFA: should develop clear international protocols for handling team walk-offs, including immediate sanctions to Federations, coaches, and players, to deter similar actions in future tournaments.
  5. SENEGAL: And every other country for that matter, needs a mature level-headed player in the mold of #SadioMane to de-escalate tensions swiftly. Thanks to his leadership, sanity prevailed, a full-blown crisis was avoided, the game resumed, and victory was secured.
  6. MOROCCO: And all other countries, should avoid high-risk penalty techniques like the Panenka in pressure situations, unless the taker is mentally prepared, as Diaz’s tame effort proved costly. The same seemingly laissez faire approach decisively cost #Nigeria its Semi Final match against Morocco when #Chukwueze gifted the Moroccan goalkeeper.
  7. CAF: Implement stricter time limits for VAR reviews to avoid extending stoppage time excessively (e.g. 24 minutes), which fueled frustration and chaos.
  8. FIFA: Promote cross-confederation education on sportsmanship to counter perceptions of African football as chaotic, and to ensure fair play overrides national biases.
  9. MOROCCO: As AFCON hosts, and ahead of the 2030 World Cup, consider this a test-run and invest in enhanced crowd management strategies, including riot police readiness, to safeguard players, officials and fans, during heated matches.
  10. SENEGAL: Protesting soft penalties can backfire. The 16-20 minute delay highlighted poor sportsmanship. Any other referee could have called for a forfeit of the match in favor of Morocco, which would only have added to the shameful drama.
  11. CAF: Enforce post-match reviews of referee decisions to build trust, and address complaints like Senegal’s disallowed goal that preceded the penalty drama.
  12. #FIFA: Monitor and advise tournament organizers especially in politically charged situations (for example in matches involving arch rivals Morocco and Algeria) and to prevent external factors, including excessive fan nationalism from escalating on-field disputes.
    Distributed by APO Group on behalf of Victor Oladokun, Senior Advisor to Dr Akinwumi Adesina.

  13. SOURCE: Victor Oladokun, Senior Advisor to Dr Akinwumi Adesina
AMA, Sports, Technology

TECNO Brought AFCON 2025 to Life Through Ongoing Technology Carnival Activations Across Africa

MaraviPost

RABAT, Morocco, 19th January 2026 -/African Media Agency(AMA)/-As the TotalEnergies CAF Africa Cup of Nations (AFCON) Morocco 2025 unfolded, TECNO, Official Global Partner of the tournament, was actively extending the matchday experience beyond stadiums and screens through a series of Technology Carnival activations and offline watching parties that took place across multiple African countries.

Launched alongside the tournament and running throughout the AFCON competition period until 18 January 2026, these activations were designed as immersive, fan-first experiences that brought football, technology and entertainment together in public spaces, retail locations and pop-up venues.

Across North Africa, Sub-Saharan Africa and key AFCON markets, fans gathered at TECNO-organized watching parties featuring live match screenings, interactive product displays, AI-powered demonstrations, performance shows, interactive games, lucky draws and temporary pop-up stores. These shared spaces allowed visitors to engage with TECNO’s AI ecosystem while celebrating the collective energy, emotion and passion that defined African football culture.

At each activation, TECNO showcased how AI-driven technology enhanced the way fans experienced the game, from understanding match dynamics to capturing and sharing standout moments. Visitors discovered TECNO smartphones and devices in hands-on environments, exploring features designed to make football moments clearer, smarter and more immersive.

AFCON Retail Events Deployed Throughout the Tournament

Running in parallel with the offline watching parties, TECNO also rolled out a wide range of AFCON-themed retail events, which were active across multiple countries and continued until 18 January, with schedules adapted to local markets.

These in-store activations translated the excitement of AFCON directly into everyday shopping experiences through interactive consumer mechanics, including :

  • Cashback promotions via lucky draw on selected devices such as POP 10, SPARK 40 and CAMON 40
  • Points-based rewards through TECNO’s Points Mall
  • Interactive AFCON TECNO AI Analysis experiences that allowed fans to explore AI-driven insights around ongoing matches
  • “Rank Your Own AFCON Team” challenges, encouraging fans to build and debate their ideal tournament line-ups
  • Additional localized games, giveaways and fan engagement activities

By integrating football culture into retail environments, TECNO ensured that fans remained connected to the tournament not only during match time, but throughout their daily routines.

Making AFCON a More Participatory Experience Through AI

These Technology Carnival activations reflected TECNO’s broader ambition to make football more participatory, more interactive and more emotionally engaging. Rather than positioning AI as a distant technology, TECNO presented it as an intuitive companion that enhanced how fans followed matches, relived key moments and expressed their passion throughout the tournament.

As an Official Partner of the Confederation of African Football, TECNO activated across stadiums, fan zones, retail spaces and communities, ensuring that AFCON 2025 was experienced not only as a competition, but as a continent-wide cultural celebration powered by TECNO AI.

As the tournament came to a close and momentum peaked during the final stages, TECNO’s Technology Carnival emerged as a powerful demonstration of how technology, football and community came together, transforming every match, reaction and celebration into a moment worth powering.

Distributed by African Media Agency (AMA) on behalf of TECNO

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AMA, Sports, Technology

TECNO and CAF Elevate Dream On The Field to New Heights with “Future Star of Africa” Youth Sponsorship Initiative

MaraviPost

Groundbreaking partnership transforms pitch renovation program into comprehensive talent development platform, offering long-term support for promising U12-15 players across African nations.

RABAT, Morocco, 29 December 2025/African Media Agency (AMA)/ – TECNO, the Official Global Partner of the Total Energies CAF Africa Cup of Nations (“AFCON”) Morocco 2025, today unveiled a major evolution of its flagship football charity program of DreamOnTheField with the launch of TECNO x CAF “Future Star of Africa” initiative. The announcement represents a pivotal moment in the partnership between TECNO and the Confederation of African Football, expanding beyond infrastructure investment to direct youth talent development.

This launch exemplified the TECNO x CAF partnership’s commitment to community engagement and transparency. TECNO executives joined CAF Secretary General Véron Mosengo-Omba, football legends Yaya Touré and Ahmed Hassan, Nigerian artist and TECNO Power Moment Featured Artist Joeboy, along with customers and key opinion leaders to witness the launch.

The Dream On The Field program, which began as an infrastructure initiative, now has evolved into a holistic ecosystem for African football development. The Dream On The Field program, launched by TECNO, has already made a tangible impact across the continent with eight completed pitch renovations. Seven additional projects are currently underway in different African countries. TECNO has committed to an ambitious target: renewing 100 pitches across Africa in the coming years, creating a continent-wide network of development centers that will serve millions of young players.

Today’s announcement of TECNO x CAF “Future Star of Africa” initiative represents the natural evolution of this initiative. By combining pitch infrastructure with youth player development, the collaboration creates a complete pathway from grassroots participation to professional elite development.

“Our partnership with TECNO goes far beyond renovation, it is about building foundations for dreams,” said Hassan Elkamah, Commercial Director of CAF. “From revitalizing pitches to the launch of the Future Star of Africa initiative, we are creating pathways for the next generation.”

This initiative builds directly on the DreamOnTheField program as a new extension.The initiative will identify young male and female talents aged 12-15 in Africa, providing continuous support and development opportunities until age 18. This long-term commitment addresses a critical gap in African football development: the lack of sustained investment in promising young players during their formative years.

“At TECNO, we believe talent is universal, but opportunity is not,” Jack Guo, general manager of TECNO emphasized. “Through DreamOnTheField, we’ve built the stages. Through Future Star of Africa, we’re ensuring the performers have everything they need to shine.”

The TECNO x CAF partnership approach is deliberately holistic. The renovated pitches provide the infrastructure; the selection process provides the pathway; and the long-term sponsorship provides the sustained support that transforms potential into achievement. The collaboration extends beyond traditional corporate sponsorship. As Official Global Partner of the CAF Africa Cup of Nations Morocco 2025, TECNO has positioned itself as a long-term stakeholder in African football’s future.

The partnership leverages CAF’s unparalleled expertise in football development and governance with TECNO’s commitment to empowering Africa’s rising generation through technology and social investment. CAF will appoint lead technical scouts, senior youth development experts, to ensure professional fairness in each country, while local jury members will include national football association youth coaches, sports academics, and TECNO representatives.

“Football is Africa’s heartbeat. It unites us, inspires us, and transforms lives,” said Véron Mosengo-Omba. “With TECNO, we are not only improving facilities but also investing in talent, young boys and girls who will carry Africa’s football legacy forward.”

Through joint efforts with CAF, Players will be evaluated across comprehensive and professional criterias; the assessment framework evaluates everything from ball mastery and game reading to resilience, concentration, and leadership potential, identifying not just talented players, but future stars with the character to inspire the next generation. Selection results will remain national, with no cross-border rounds, allowing each country to recognize and develop its own talent while contributing to the broader continental vision.

The TECNO x CAF partnership continues to demonstrate that corporate social responsibility, when executed with genuine commitment and strategic vision, can create a transformative impact that extends far beyond brand recognition, building infrastructure, nurturing talent, and strengthening communities across an entire continent.

Distributed by African Media Agency (AMA) on behalf of TECNO

About TECNO
TECNO is an innovative, AI-driven technology brand with a presence in over 70 markets across five continents. Committed to transforming the digital experience in global emerging markets, TECNO relentlessly pursues the perfect integration of contemporary aesthetic design with the latest technologies and artificial intelligence. Today, TECNO offers a comprehensive ecosystem of AI-powered products, including smartphones, smart wearables, laptops, tablets, smart gaming devices, the HiOS operating system, and smart home products. Guided by its brand essence of “Stop At Nothing,” TECNO continues to pioneer the adoption of cutting-edge technologies and AI-driven experiences for forward-looking individuals, inspiring them to never stop pursuing their best selves and brightest futures. For more information, please visit TECNO’s official site: www.tecno-mobile.com.

Media Contact:
relationspresse@box-com.com

The post TECNO and CAF Elevate Dream On The Field to New Heights with “Future Star of Africa” Youth Sponsorship Initiative appeared first on African Media Agency.

AMA, Sports, Technology

TECNO Glory Night Awards, Co-Hosted with TikTok Live and CAF, Celebrated Africa’s Top Influencers and the “Power Your Moment” Spirit at AFCON Morocco

MaraviPost

CASABLANCA, Morocco, 26 December 2025/African Media Agency (AMA)/ – TECNO Glory Night Awards, jointly organized with TikTok Live and CAF, celebrated the creativity of pan-African KOLs powered by TECNO AI. With the launch of TECNO’s “Power Your Moment” campaign during AFCON, this theme has been widely recognized by KOLs, stimulating the creation of a large amount of creative content and fully showcasing their power moments in everyone’s lives.

As TECNO elevates its long-standing relationship with AFCON into its new title as the Official Global Partner, the brand gathered Africa’s leading digital voices for a landmark celebration in Morocco. This signature event spotlighted the influencers whose creativity, authenticity, and cultural impact embody the spirit of “Power Your Moment.”

The ceremony was conceived as a tribute to the individuals who, through their creativity, narrative power, and cultural impact, are shaping the future of digital expression across Africa. Influencers from more than twenty countries attended the evening, joined by AFCON football legends, media partners, and TECNO executives. Together, they formed a rare cross-section of talent, influence, and creative leadership.Throughout the evening, TECNO presented five major awards, each recognizing a unique dimension of creative excellence. The award winners are as follows:

The Moment Excellence Award
Presented to influencers who best captured the emotional soul of “Power Your Moment,” delivering stories filled with depth, authenticity, and resonance. These winners stood out through their compelling narratives that deeply resonated with audiences across Africa. Their content showcased authentic moments of triumph and emotion, creating powerful connections that exemplified what it means to truly “Power Your Moment.” Through their creative storytelling and genuine engagement, they captured hearts and inspired communities, earning recognition for their ability to transform everyday experiences into memorable digital moments.

Winners:

  • Nigeria: @ultimatekombo2
  • Tanzania: @eng_makelele
  • Morocco: @hajar_arssalanee

“This award represents every creator across Africa who believes their story matters,” said @ultimatekombo2 from Nigeria. “TECNO has given us the tools and platform to turn our everyday moments into something powerful. This recognition inspires me to continue creating content that resonates with our communities and showcases the beauty of our shared experiences.”

The Moment King/Queen Award
Celebrating the influencers whose outstanding data performance, interactions, views, and follower growth, redefined true influence during the campaign. These creators dominated the digital landscape with content that not only captured attention but sustained engagement at remarkable levels. Their ability to consistently connect with massive audiences while driving meaningful interactions demonstrated their mastery of the platform and their genuine influence within their communities.

Winners:

  • Nigeria: @liquorose_
  • Ivory Coast: @MIMImimitiktok0101
  • Senegal: @fallu_etsesvideos

The Creative Spark Award
Recognizing influencers who consistently push the boundaries of creativity, finding novelty in the ordinary and presenting imaginative, breakthrough content. These winners transformed simple concepts into extraordinary experiences through innovative approaches and fresh perspectives. Their work challenged conventions and inspired others to see familiar moments through new creative lenses, proving that innovation thrives when imagination meets authentic expression.

Winners:

  • Mali: @sagaba1
  • Kenya: @therealchiche
  • Morocco: @brahimlogia

@therealchiche from Kenya expressed her excitement: “Winning the Creative Spark Award pushes me to keep innovating and breaking boundaries. The #MyPowerMoment campaign challenged us to see creativity in new ways, and I’m honored that my vision connected with audiences across the continent. This is just the beginning of what African creators can achieve.”

The Visual Master Award
Awarded to influencers whose works demonstrated exceptional visual artistry, mastery of composition, color, and light, turning every frame into an aesthetic experience. These creators elevated mobile photography and videography to an art form, crafting visually stunning content that captivated audiences. Their technical excellence combined with artistic vision resulted in content that didn’t just tell stories but created immersive visual journeys.

Winners:

  • Egypt: @ali_hustler
  • Nigeria: @jennifrank29
  • Cameroon: @mayole_francine

The TECNO Partner Award
A tribute to long-term creator partners who deeply align with TECNO’s brand philosophy and especially contribute to the communication of TECNO AI. They are the true companions of the brand, resonating with TECNO’s vision of blending technology with human inspiration. These partners have consistently demonstrated their commitment to showcasing how TECNO’s innovative AI technology empowers creators to unlock their full potential and share their unique moments with the world.

Winners:

  • Uganda: @solo.md
  • Senegal: @cheikhetaltesse
  • Nigeria: @izziboye

“Being recognized as a TECNO Partner means everything to me,” shared @solo.md from Uganda. “TECNO AI has transformed how I create content and connect with my audience. This partnership goes beyond technology, it’s about believing in African voices and giving us the resources to amplify our messages. I’m proud to represent this vision and excited for what we’ll build together.”

The winners were selected through the #MyPowerMoment campaign, a continent-wide call for entries that invited creators to submit original photo or video content inspired by one of four themes: Power your Glory, Power your Rise, Power your Joy and Power your Creativity. Submissions captured moments of personal transformation, pure happiness, or imagination-driven expression, reflecting the diversity of stories that define African digital culture today.

The TECNO Glory Night Awards not only celebrated achievement, they reaffirmed the brand’s commitment to empowering Africa’s creative ecosystem. By bringing together influencers from across the continent at AFCON, TECNO strengthens the bridge between sport, technology, and culture.The brand’s investment in the creator community aligns with its ambition to foster deeper integration between its technology offerings and the cultural forces shaping African markets. This celebration is part of a wider effort to strengthen TECNO’s association with AFCON, engage creators, and elevate KOL-driven campaigns through emotionally resonant content.

As the evening concluded, the atmosphere reflected a sense of collective pride, not only for the winners but for the continent’s creative momentum. The Glory Night Awards marked a defining moment for Africa’s next generation of storytellers, who now carry their trophies as symbols of recognition, visibility, and their rising role in shaping Africa’s digital narrative.

The night may have ended, but the moments created will continue to shine, because with TECNO, every moment has the power to become extraordinary.

Along with KOL Night Awards, TECNO curated an exclusive product experience zone: brand guides walked Joeboy through its latest devices, spotlighting AI-driven photography features tailored for content creators—aligning with the “Power Your Moment” ethos. The demo let the artist test real-time editing tools, streamlining on-the-go creative workflows.

A highlight was the 3D photo station with TECNO AI : KOLs posed with the device, which offers boosted low-light performance and portrait optimization—key capabilities to elevate their visual content. Many snapped behind-the-scenes shots instantly, turning the experience into shareable moments that mirrored the event’s festive energy.

At the TECNO AI Ecosystem showcase, KOLs engaged with interactive demos: trying VR gear linked to the smart ecosystem, or testing AI translation/summarization tools on the MEGAPAD. These hands-on sessions highlighted how TECNO’s interconnected tech empowers creators to expand their creative reach and efficiency.

Distributed by African Media Agency (AMA) on behalf of TECNO

About TECNO
TECNO is an innovative, AI-driven technology brand with a presence in over 70 markets across five continents. Committed to transforming the digital experience in global emerging markets, TECNO relentlessly pursues the perfect integration of contemporary aesthetic design with the latest technologies and artificial intelligence. Today, TECNO offers a comprehensive ecosystem of AI-powered products, including smartphones, smart wearables, laptops, tablets, smart gaming devices, the HiOS operating system, and smart home products. Guided by its brand essence of “Stop At Nothing,” TECNO continues to pioneer the adoption of cutting-edge technologies and AI-driven experiences for forward-looking individuals, inspiring them to never stop pursuing their best selves and brightest futures. For more information, please visit TECNO’s official site: www.tecno-mobile.com.

Media Contact:
relationspresse@box-com.com

The post TECNO Glory Night Awards, Co-Hosted with TikTok Live and CAF, Celebrated Africa’s Top Influencers and the “Power Your Moment” Spirit at AFCON Morocco appeared first on African Media Agency.

AMA, Technology

TECNO Brings Immersive Fan Experience to AFCON 2025 with Pop-Up Stores and Interactive Zones Across Morocco

MaraviPost

Dual-city activation in Rabat and Casablanca showcases AI-powered experiences, creative workshops, and community engagement throughout tournament

CASABLANCA, Morocco, 24 December 2025/African Media Agency (AMA) – Following the opening of the Africa Cup of Nations 2025, TECNO extends its tournament presence into public spaces across Morocco through a series of TECNO AI pop-up stores and fan zones in Rabat and Casablanca. Designed to bring AI-powered innovation closer to consumers, these spaces allow visitors to experience how TECNO AI enhances everyday smartphone usage, from photography and gaming to productivity and entertainment. In total, the brand activated four experiential venues, two pop-up stores and two fan zones, with one of each established in both cities, creating a parallel rollout across Morocco’s major urban centers.

The opening ceremony marked the starting point of TECNO’s AFCON “Power Your Moment” campaign, welcoming invited clients, guests, and partners as the tournament officially began. From the same day, the brand opened its physical spaces to the public, shifting from a symbolic brand moment to hands-on consumer engagement.

This approach enables TECNO to stay connected with fans throughout different stages of the competition, offering repeated opportunities to discover TECNO AI features in real-life scenarios rather than limiting interaction to a single event. Special performances featuring live juggling ball demonstrations alongside African song and dance were presented on December 21 and are scheduled to return on January 18, creating a vibrant environment that blended technology, culture, and entertainment.

TECNO AI Pop-Up Stores: An Immersive Fan-First Experience

The TECNO AI pop-up stores, deployed in Casablanca and Rabat and located near Mohammed V Stadium and Prince Moulay Abdellah Stadium respectively, are designed as immersive, consumer-centric environments rather than conventional retail spaces. Open for a limited period during the AFCON 2025 tournament, each location combines product discovery with interactive AI demonstrations, allowing visitors to test TECNO AI features directly across multiple touchpoints.

Upon arrival, guests are welcomed in a reception area offering complimentary gifts and guided experiences, while simple interactive challenges encourage participation and social sharing. By connecting physical interaction with digital engagement, the pop-up stores translate advanced AI technology into clear, tangible benefits that consumers can immediately understand and enjoy.

At the heart of the TECNO AI pop-up store, the AI Experience Area brings TECNO AI to life through practical, real-world applications showcased on large-format screens and interactive stations. Visitors can test TECNO AI features hands-on, discovering how AI enhances everyday moments such as photography, content creation, and daily productivity. By placing consumers directly in control of the experience, the activation positions TECNO AI not as a distant technology, but as an intuitive, accessible tool designed to make daily smartphone use smarter, easier, and more creative.

A fashion-inspired clothing swap installation offers jerseys representing the 24 national teams competing in AFCON 2025, allowing fans to express tournament allegiances while engaging in a creative, participatory activity. Nearby, the Champions Road installation invites visitors to interact with a team matchup chart using magnetic team markers, encouraging predictions and photo sharing that extend the experience beyond the physical space.

The Product Experience Area provides hands-on access to TECNO’s latest smartphone lineup and connected devices, supported by on-site brand representatives. A customization station allows visitors to personalize their phones with tournament-themed back stickers, creating tangible mementos linked to the AFCON experience. Photo areas throughout the pop-up stores offer opportunities to capture moments against branded backdrops, while a CSR Culture Wall highlights TECNO’s community initiatives and long-term engagement in youth development and grassroots football across Africa.

TECNO Fan Zones: Bringing Fans Together Beyond the Stadium

Alongside the TECNO AI pop-up stores, TECNO’s fan zones are established in Casablanca and Rabat, located at Anfa Park and OLM Souissi respectively, as open-access community spaces operating throughout match days. Freely accessible to the public, without purchase or registration requirements, the fan zones welcome football supporters and passersby alike, emphasizing shared experience over transaction. These spaces feature relaxed product discovery areas, free photo-taking and printing services, and interactive challenges designed to encourage participation.

Skill-based football challenges, including juggling and heading activities, animate both the pop-up stores and fan zones, creating moments of spontaneous interaction and crowd engagement. Giveaway mechanics are tied to simple social media actions, while classification-style photo activities encourage visitors to capture and share moments online without competitive pressure, prioritizing participation and community visibility.

By activating simultaneously in Rabat and Casablanca and maintaining a presence across match days with special programming on key dates, TECNO establishes a sustained physical footprint throughout the AFCON period. Rather than limiting its engagement to the opening ceremony, the brand positions its pop-up stores and fan zones as ongoing touchpoints within the rhythm of the tournament, embedding technology, football, and urban culture into everyday public life during AFCON 2025 in Morocco.

Distributed by African Media Agency (AMA) on behalf of TECNO

About TECNO

TECNO is an innovative, AI-driven technology brand with a presence in over 70 markets across five continents. Committed to transforming the digital experience in global emerging markets, TECNO relentlessly pursues the perfect integration of contemporary aesthetic design with the latest technologies and artificial intelligence. Today, TECNO offers a comprehensive ecosystem of AI-powered products, including smartphones, smart wearables, laptops, tablets, smart gaming devices, the HiOS operating system, and smart home products. Guided by its brand essence of “Stop At Nothing,” TECNO continues to pioneer the adoption of cutting-edge technologies and AI-driven experiences for forward-looking individuals, inspiring them to never stop pursuing their best selves and brightest futures. For more information, please visit TECNO’s official site: www.tecno-mobile.com.

Media Contact:

relationspresse@box-com.com

The post TECNO Brings Immersive Fan Experience to AFCON 2025 with Pop-Up Stores and Interactive Zones Across Morocco appeared first on African Media Agency.

AMA, Sports, Technology

TECNO’s AFCON-Ready AI Features Reflect a New Era in Mobile Sports Viewing

MaraviPost

TECNO, official CAF global partner, introduces four intelligent tools designed to transform how fans watch, interpret and share the continent’s biggest football tournament

CASABLANCA, Morocco, 9 December 2025/African Media Agency (AMA) – As preparations intensify for the Africa Cup of Nations 2025, TECNO has introduced a suite of football-focused AI features designed to reshape the way millions of Africans experience the tournament. The launch, powered by the company’s proprietary Ella AI system, reflects a growing shift in how football is consumed in the digital age, not only in stadiums and living rooms, but through the lenses, feeds and instant reactions that dominate smartphones across the continent.

For many fans, the smartphone has become a second screen, a debate platform, a slow-motion studio and a memory archive. TECNO’s latest tools attempt to formalize that reality, turning everyday devices into active companions capable of interpreting the match as it unfolds.

At the center of the rollout is Ella Match Decoder, an AI engine that reads on-field movement, tactical patterns and key plays in real time. The feature delivers instant, simplified analysis normally reserved for professional commentators, allowing casual viewers to understand momentum shifts, defensive structures or build-up sequences with unusual clarity.

The suite also includes visual recognition capabilities through Ella Snap & Know, while Ella Match Highlight compiles personalized summaries of decisive actions, goals, recoveries, combinations, errors or turning points. Fans gain autonomy over what they revisit and share, independent of official broadcast clips or social-media circulation.

Meanwhile, Ella Star Cam shifts focus from the pitch to the stands. Described by TECNO as a “superstar lens,” the tool is built to capture what defines the AFCON experience for many: the chants, synchronized dances, sharp pivots of excitement and collective euphoria that animate African football culture. The feature anticipates movement and emotion, creating footage that feels closer to immersion than observation.

Together, the tools express TECNO’s broader Aspire Intelligence philosophy, which interprets AI not as a distant technical layer but as an intuitive part of everyday behavior. In the context of football, the company says, that means focusing on the small details that shape how people watch, debate and emotionally process the game, from tactical curiosity to the instinct to document fleeting celebration.

As an Official Partner of the Confederation of African Football, TECNO plans to integrate the technology into its on-ground booths, fan-engagement zones and digital communities throughout the tournament. The company describes the rollout as part of a larger effort to create a more participatory football ecosystem, one where fans help define the narrative rather than merely consume it.

With AFCON 2025 expected to dominate screens and social platforms across the continent, TECNO’s announcement underscores a broader shift: smartphones no longer simply record the atmosphere around the game, they interpret it, contextualize it and shape how it is remembered.

Distributed by African Media Agency (AMA) on behalf of TECNO

About TECNO 

TECNO is an innovative, AI-driven technology brand with a presence in over 70 markets across five continents. Committed to transforming the digital experience in global emerging markets, TECNO relentlessly pursues the perfect integration of contemporary aesthetic design with the latest technologies and artificial intelligence. Today, TECNO offers a comprehensive ecosystem of AI-powered products, including smartphones, smart wearables, laptops, tablets, smart gaming devices, the HiOS operating system, and smart home products. Guided by its brand essence of “Stop At Nothing,” TECNO continues to pioneer the adoption of cutting-edge technologies and AI-driven experiences for forward-looking individuals, inspiring them to never stop pursuing their best selves and brightest futures. For more information, please visit TECNO’s official site: www.tecno-mobile.com.

Media Contact:

relationspresse@box-com.com

The post TECNO’s AFCON-Ready AI Features Reflect a New Era in Mobile Sports Viewing appeared first on African Media Agency.

AMA, Sports, Technology

TECNO Powers AFCON 2025 with New Pan-African Campaign “Power Your Moment”

MaraviPost

CASABLANCA, Morocco, 28 November 2025/African Media Agency (AMA) – TECNO, the Official Global Partner of the TotalEnergies CAF Africa Cup of Nations (“AFCON”) Morocco 2025 , just unveiled its continent-wide 2025 campaign, “Power Your Moment”, celebrating the joy, passion, and defining triumphs that shape this iconic tournament. Built to highlight how TECNO’s cutting-edge AI ecosystem elevates every meaningful moment in the lives of young Africans, the brand is rolling out a dynamic lineup of creative, interactive, and culturally engaging experiences throughout AFCON 2025.

Leading the campaign is the debut of TECNO’s new musical brand film, also titled “Power Your Moment”, a vivid and vibrant narrative showcasing how the TECNO AI ecosystem fuels the pivotal moments of the young African’s everyday life. Amplifying this spirit is a standout collaboration with Afrobeats sensation Joeboy, TECNO Power Moment Featured Artist. His original soundtrack and cultural influence infuse the campaign with the unmistakable rhythm and energy of today’s African youth.

TECNO’s new brand campaign is rooted in a powerful insight: Africa’s young generation stands at a pivotal moment. They are ambitious, restless, and determined, a rising force refusing to be defined by limitations. They dream bigger, work harder, and demand tools that match their aspirations. Recognizing this unsettled energy and transforms it into momentum, TECNO now provides powerful cutting-edge AI product ecosystem and technology that doesn’t just keep up with their ambitions but propels them forward.

The heart of the new brand films tells how TECNO AI integrates naturally into the daily lives of these young changemakers through the brand’s ecosystem of products. The narrative unfolds through four key emotional territories such as Power Your Joy, Power Your Rise, Power Your Future, and Power Your Creativity. Each represents pivotal moments where intention transforms into action through TECNO AI features. From a Moroccan family enjoying a superior match experience with TECNO AI glasses and TECNO Slim, to a group of high-net-worth African leaders powering the younger generation of entrepreneurs; from a teenager studying more efficiently with TECNO AI support, and a group of young content creators leveling up their craft through TECNO AI-powered devices – every scene brings the theme to life through authentic yet epic moments. Together, they illustrate how Africans are harnessing technology with determination and passion to explore and build a brighter future.

“TECNO’s Power Your Moment manifesto speaks directly to the emotional core of this generation: their refusal to wait, their drive to prove themselves, and their belief that their time is now. TECNO AI and TECNO AI ecosystem doesn’t just enable, it powers the unstoppable momentum of Africa’s youth rising.” said, Jack Guo, General Manager of TECNO. 

From screen to street, TECNO is translating this message into tangible experiences across the continent. TECNO understands that inspiration is most powerful when paired with real interaction, which is why the brand is bringing its technology directly to young Africans. In AFCON host cities, TECNO will open Pop-Up Stores and Fan Zones where fans can explore the full ecosystem, smartphones, wearables, laptops, and AI-powered imaging, while celebrating the tournament. Retail experiences will showcase how TECNO AI supports real moments, from capturing match-day highlights to seamlessly shifting tasks between devices. Technology-themed AFCON viewing parties will turn football nights into shared, innovation-led experiences with enhanced joy. Online, AFCON-exclusive AI features will offer fans new tools to create, connect, and express their passion in ways that feel personal, creative, and authentic.

But TECNO’s commitment goes deeper than access—it’s about recognition and empowerment. As part of its AFCON 2025 campaign, TECNO is set to launch #PowerYourMoment – a Pan-African creator initiative celebrating creativity, culture, and personal aspiration across the continent. Running from November 28 to December 5, TECNO invites young creators to reinterpret four emotional themes -Moment of Glory, Joy, Rising, Creativity-through photos and videos featuring TECNO devices. 

A parallel TikTok LIVE challenge will take place from November 28 to December 11 , with a strong focus on Morocco, Algeria and Egypt, offering a dynamic stage for creators to express personal achievement, optimism, and creative identity. Joeboy’s dedicated brand TVC will serve as a unifying thread for participants.

Both initiatives will culminate in the selection of 60 top creators, who will be invited to Morocco during AFCON 2025 to attend the Opening Ceremony, explore TECNO’s Pop-Up Store, take part in an exhibition match with AFCON legends, and join TECNO GLORY NIGHT, an exclusive gala dinner alongside players, creators, and representatives of the brand.

With “Power Your Moment”, TECNO presents a campaign that bridges technology, culture, and individual aspiration at a pivotal moment for African football. As AFCON Morocco 2025 approaches, the brand aims to inspire people across the continent to seize every opportunity, share their stories, and embrace the potential of AI-enabled creativity. Through this campaign, TECNO affirms its commitment to uplifting a new generation to define their own journey, and truly power their moment.

Distributed by African Media Agency (AMA) on behalf of TECNO

About TECNO 

TECNO is an innovative, AI-driven technology brand with a presence in over 70 markets across five continents. Committed to transforming the digital experience in global emerging markets, TECNO relentlessly pursues the perfect integration of contemporary aesthetic design with the latest technologies and artificial intelligence. Today, TECNO offers a comprehensive ecosystem of AI-powered products, including smartphones, smart wearables, laptops, tablets, smart gaming devices, the HiOS operating system, and smart home products. Guided by its brand essence of “Stop At Nothing,” TECNO continues to pioneer the adoption of cutting-edge technologies and AI-driven experiences for forward-looking individuals, inspiring them to never stop pursuing their best selves and brightest futures. For more information, please visit TECNO’s official site: www.tecno-mobile.com.

Media Contact:

relationspresse@box-com.com

The post TECNO Powers AFCON 2025 with New Pan-African Campaign “Power Your Moment” appeared first on African Media Agency.

Lifestyle

Historic victory: South Africa defeat Morocco 1-0 to win U20 AFCON

Maravi Post Reporter

South Africa clinched the U20 Africa Cup of Nations title with a 1-o victory over Morocco in a thrilling final at Cairo International Stadium.

Gomolemo Kekana scored the only goal in the 70th minute. Initially, the goal was ruled out for offside, but later, after VAR review, it was allowed, handing the South African the continental trophy.

The goal came in when the South African goalkeeper, Smythe-Lowe, made a superb long pass to Kekana, who then converted it into the top corner.

The victory is seen as revenge for the South African senior team that lost the final in 1997 against Morocco. The win means South Africa are now the champions, replacing Senegal, the defending champions. Senegal were eliminated by Nigeria 3-1 on penalties after a goalless draw in regulation and extra time.

Among those present were Patrice Motsepe, CAF president, and his vice-president, Fouzi Lekjaa, president of the Royal Moroccan Football Federation.

Despite having 15 shots, six of which were shots on target, Morocco failed to score, with the South African goalkeeper outshining their abilities.

Meanwhile, Nigeria claimed the third-place team after defeating the hosts, Egypt, in a penalty shootout.

The Pharaohs took the lead early with Omar Osama’s goal in the 3rd minute, but Nigeria equalized quickly with Bidemi Amole’s strike in the 47th minute. This victory secured Nigeria a podium finish in the tournament.

With South Africa, Morocco, Nigeria, and Egypt all advancing to the semifinals, all four teams have secured their places for the U20 World Cup, which will be held in Chile from September 27 to October 19, 2025. African football continues to thrive, with these young talents now set to showcase their skills on the global stage.

Source: Africanews

Sports

Pasuwa Unveils 25-Man Flames Squad for Crucial AFCON Qualifiers

Maravi Post Reporter

By Twink Jones Gadama

Interim head coach Kalisto Pasuwa has named a 25-man squad for Malawi’s crucial African Cup of Nations (AFCON) qualifiers against Burundi and Burkina Faso, slated for next week.

The Flames will face Burundi on November 14 in Ivory Coast before hosting Burkina Faso at Bingu National Stadium on November 18, in their final qualifying match.

Pasuwa, appointed caretaker coach following Patrick Mabedi’s departure, has recalled South African-based striker Gabadinho Mhango and Romanian-based defender Charles Petro.

Mhango’s return boosts the Flames’ attacking options, while Petro’s experience will shore up the defense.

Notable omissions include midfielder Chimwemwe Idana and defenders Lawrence Chaziya and Stanley Sanudi.

TNM Super League top scorer Isaac Kaliyati also missed the cut.

The squad comprises 13 foreign-based players and 12 local-based players.

Local-based players are expected to regroup in Lilongwe over the weekend before departing for Ivory Coast on Monday.

Foreign-based players will travel directly to Abidjan from their respective bases.

Pasuwa’s technical panel includes Peter Mponda (first assistant coach), Prichard Mwanza (second assistant coach), and James Chilapondwa (team manager).

Technical advisors Kinnah Phiri and Young Chimodzi will provide additional guidance.

Goalkeepers:

  • William Thole (Mighty Mukuru Wanderers)
  • George Chikooka (Silver Strikers)
  • Richard Chimbamba (FCB Nyasa Big Bullets)

Defenders:

  • MacDonald Lameck
  • Maxwell Paipi
  • Nickson Mwase (Silver Strikers)
  • Gomezgani Chirwa
  • Nickson Nyasulu
  • Alick Lungu (FCB Nyasa Big Bullets)
  • Dennis Chembezi (Al Qasim SC-Iraq)
  • Charles Petro (FC Botosani-Romania)
  • Timothy Silwimba (Mighty Mukuru Wanderers)

Midfielders:

  • John Banda (UD Songo)
  • Yankho Singo
  • Lloyd Aaron (FCB Nyasa Big Bullets)
  • Lanjesi Nkhoma
  • Patrick Mwaungulu (Don Bosco-DRC)
  • Chawanangwa Kaonga (Zanaco FC-Zambia)
  • Wisdom Mpinganjira (Mighty Mukuru Wanderers)
  • Zebron Kalima (Silver Strikers)

Strikers:

  • Gabadinho Mhango (Marumo Gallants-RSA)
  • Gadi Chirwa (Mighty Mukuru Wanderers)
  • Zeliat Nkhoma (Kamuzu Barracks)
  • Richard Mbulu
  • Lloyd Njaliwa (Costa Do Sol-Mozambique)

Pasuwa’s squad selection reflects a balance of experience and youth, indicating a strategic approach to the crucial qualifiers.

The Flames require positive results in both matches to revive their AFCON qualification hopes.

Malawi currently sits third in Group B with 7 points, behind leaders Burkina Faso (12 points) and second-placed Cape Verde (10 points).

Burundi lies at the bottom with 3 points.

The upcoming matches present an opportunity for Pasuwa to make an immediate impact and boost Malawi’s chances of advancing to the continental showpiece.

Fans will be watching with bated breath as the Flames take on Burundi and Burkina Faso in what promises to be thrilling encounters.

Malawi, Sports

Insufficient camping worries Flames Coach Mabedi ahead of Burundi match

Maravi Post Reporter

By Edwin Mbewe


LILONGWE-(MaraviPost)-Malawi Football National team head coach, Patrick Mabedi has shown dissatisfaction with the number of days he has spent with players in camp ahead of tomorrow’s first group L Africa Cup of Nations (AFCON) clash against Burundi at the Bingu National Stadium in Lilongwe.

Speaking to journalist Mabedi said “We came a little bit late than the days we were given by the committee, we had session on Tuesday in the morning and afternoon but i think it was not enough but it is what it is.

“I wish and hope that we adjust and prepare well because we have a task which is qualifying to the finals hence it pivotal to win home games.I would love in future to focus on our task, if you’re a fishermen focus as a fishermen and if you’re a electrician focus on that, this is to say that we need to support the project of the coach so that he doesn’t have any excuses in future”, explains Mabedi.

The coach added that, after the training session the boys are showing potential but with just one session, he expects to have problems of coordination and combination in the team.

“Look, we have failed to call other people who are enjoying the league because of time so I think we have to improve by giving maybe seven days or five, that will be good for those players to have a look maybe they may help us along the way”, added Mabedi.

Malawi is in group L of the 2025 African Cup of Nations qualifiers alongside Burkina Faso, Burundi and Senegal.