LILONGWE-(MaraviPost)-The country’s smartphone services provider Airtel Malawi’s customer base has reached 7.5 million with mobile data users at 2.5 million
The customer base has increased by 12.3% as of June 30, 2024.
The company’s financial report issued on September 18, says average revenue per user per month (ARPU) increased by 23.6% to K 2,743 driven primarily by sustained growth in usage across both voice
and data services.
“Data traffic increased by 41% as demand for data services remains strong with data usage per data customer of 5.3 GB per month,” reads the report in part.
On financial performance, the company says revenue grew by 37.1% to K117,857m, driven by broad-based growth across all business segments, reflecting the resilient demand for these essential services.
Reads the report, “Resilient demand for both voice and data services supported a 29.2% growth in voice revenue, and a 53.7% growth in data revenues”.
Assures Airtel, “We continue to focus on keeping communities and businesses connected in Malawi and supporting the Malawian economy.
“The medium-term growth opportunity in Malawi remains attractive, with the telecommunication sector continuing to benefit from population growth and an increased need for connectivity”.
Adds Airtel, “We remain focussed on executing our strategy to increase mobile penetration in Malawi through continued investment into under-served rural markets and driving increased data coverage to further enhance the digitalisation of the Malawian economy.
“We and the Malawian economy, remain exposed to FX volatility, continued scarcity of foreign currency and unfavourable agricultural output in the past season. Despite these headwinds we will focus on the growth in customers and revenues through continued network investment and cost optimisation initiatives to limit the macro-economic challenges currently evident across the country”.
